Blog
Top 3 Must-Have Skills For Floristry
It takes more than just a love for flowers to create beautiful arrangements and run a successful floristry business! There are certain skills that are essential for florists to master, and in this blog, we’ll explore the top 3 skills that every florist needs to have in order to thrive in this competitive industry. WhetherRead more
4 Reasons Florists Love Dahlias
Native to Mexico and Central America, dahlias are a type of flowering plant within the Asteraceae family (think daisies, chrysanthemums and zinnias). They’ve become increasingly popular in the floristry industry in recent years due to their stunning, showy flowers and long blooming period. Whether you are planning a wedding, a special event, or just lookingRead more
How To Care For Cut Flowers – Sunflowers
Sunflowers are beautiful, easy to grow, and will last for days after you cut them. But once you’ve taken the time to pick out your perfect bouquet of sunflowers, how do you keep them looking their best? In this blog, we’ll show you exactly how to care for cut sunflowers so they look great forRead more
How to Preserve Your Valentine’s Flowers
Did you know that a lot of your Valentine’s flowers can be preserved and saved? Whether you want to keep your flowers as special keepsakes, reuse them for future flower arrangements or save them for wedding decorations, there are many ways you can keep your flowers. Here are our tips for preserving your flowers atRead more
Why are red roses considered romantic?
Throughout history, the red rose has stood for passion, love, and romance. It’s probably one of the most recognisable symbols in the world and is nearly synonymous with Valentine’s Day. But why? Why is this particular flower so universally associated with love? The answer lies in its history – and it’s a fascinating one! Read more
Valentine’s Day Flowers That Aren’t Roses
While roses are the most obvious choice for Valentine’s Day, you don’t have to limit yourself to them! There are plenty of flowers that make great gifts on February 14, each carrying its own symbolism of love and devotion to make your partner feel special. So if roses aren’t your thing, or you just wantRead more
Starting A Floristry Business: SWOT Analysis
Hello emerging florist! Owning a floristry business is a mammoth task with plenty of constant moving parts to juggle, especially when you’re starting out. As part of my Bloom in Business Course, I like to ask students to analyse their position as a business in the industry, gaining better self-awareness. A good way toRead more
How helping others ended up being the key to helping myself
Something I’ve been thinking about a lot lately is combatting anxiety and depression with gratitude and contribution. From personal experience, I know that when anxious thoughts are plaguing my mind, I’m very much focused on myself. When I am able to switch these thoughts to something outside of myself, I’m able to pull theRead more
The DIY Summer Tropical Flower Arrangement You’ll Wish You Knew About Sooner
This warmer weather has got us feeling very summery, and what better way to embrace the summer vibes than with a show-stopping tropical arrangement you can make at home? This arrangement utilises linear design – a form of presentation that is extremely useful for the display of unique, dominant flowers, as it allows the floristRead more









