Blog
Design elements every florist needs to know
The elements of design are incorporated into everything, whether natural or man-made. These elements help to evoke emotional responses. When designers use the elements and principles of design to create a specific order, they evoke a particular emotional reaction, wherein you can literally feel what you see. These elements are colour, line, texture, space, shapeRead more
The Heady Heights of Hyacinth: A Blossoming Marvel
Nature never fails to charm us with its abundant and captivating floral treasures. Among these, the hyacinth stands as a true marvel, delighting both the eyes and the senses. Hailing from the eastern Mediterranean and Western Asia, this ornamental gem has a rich history, cultural significance and a variety of uses that make it trulyRead more
Daffodils: A Blooming Delight of Winter and a beacon of hope
As winter wraps its cold embrace around us, a ray of hope and beauty arrives in the form of cheerful daffodils. Contrary to expectations, daffodils bloom during the winter months, bringing vibrant colors and joy to the colder days. Daffodils, belonging to the family Amaryllidaceae, encompass a diverse group of perennial plants. With over 50Read more
tools of the trade: a florist’s essentials
When it comes to creating showstopping arrangements, your tools and accessories will be your secret weapons. A well-set-out workspace can make all the difference between a beautifully designed, thought-out arrangement, and a haphazard, messy one. Let’s get into exactly what every florist needs in their workspace for success. A floristry workbench To get started, weRead more
Chaenomeles Speciosa: A Truly Fascinating Journey Through Nature’s Beauty
Nature never ceases to amaze us with its vast array of captivating and exquisite creations. Among these wonders is Chaenomeles speciosa, a flowering plant that captures us with its vibrant blossoms and captivating fragrance. Chaenomeles speciosa, commonly known as japonica and the flowering quince, belongs to the Rosaceae family. The genus name “Chaenomeles” is derivedRead more
Caring for your flower material: from market to customer
All flowers have different characteristics that demonstrate freshness. Your arrangements and cut flowers will last much longer if you use the freshest flowers and plant materials available to you, so it’s important to know what to look for, and how to care for that material properly. What to check for At the market or whenRead more
Revealing the Beauty of Australia’s Floral Gem – Wattle
When it comes to stunning and captivating flowers, wattle steals the show as one of Australia’s most extraordinary floral treasures. Also known as acacia, wattle is a diverse group of flowering plants belonging to the genus Acacia, boasting over a thousand species. With a vibrant palette of colours, a wide range of shapes and sizesRead more
Sourcing flowers: The issue with imports
At Bloom, we always do our best to source local botanical material that has been treated with love and respect by the people who have grown and cared for it. We also want to know that the people who grow our flowers are being treated with respect. We will not source product with the knowledgeRead more
The Iris Flower
A Reflection of Van Gogh’s Artistic Journey and Floral Complexity The iris, a captivating flower renowned for its beauty and intricate structure, holds a significant place in both art and nature. Vincent Van Gogh, the legendary Dutch painter, found solace and inspiration in the iris, drawing a parallel between his mental state and the ubiquitousRead more
The benefits of meditation: blooming a sense of peace through flower arranging
In the chaos of our fast-paced lives, finding those moments of peace and calm is essential for our health and well-being. Meditation offers a powerful path to find that connection to our inner selves and create a sense of tranquillity amidst whatever else is going on in our lives. But meditation doesn’t have to lookRead more