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Bloom in Business
Top 3 Must-Have Skills For Floristry
It takes more than just a love for flowers to create beautiful arrangements and run a successful floristry business! There are certain skills that are essential for florists to master, and in this blog, we’ll explore the top 3 skills that every florist needs to have in order to thrive in this competitive industry. WhetherRead more
5 Reasons Why Floristry Should Be Your Next Side Hustle
Are the cost of living and increasing inflation rates leaving your wallet feeling a little lighter each month? You’re not alone. According to an American study, as many as one in three workers have a side hustle, earning an average of $974 AUD per month from this extra work. There are plenty of options toRead more
Starting A Floristry Business: SWOT Analysis
Hello emerging florist! Owning a floristry business is a mammoth task with plenty of constant moving parts to juggle, especially when you’re starting out. As part of my Bloom in Business Course, I like to ask students to analyse their position as a business in the industry, gaining better self-awareness. A good way toRead more
3 Tips For Picking The Right Flowers At The Market
It’s always fun walking through the flower market and picking a few handfuls of blooms for my weekend vase arrangements, but it’s important to know what to look for. After all, you don’t want to end up with a beautiful bouquet that only lasts a few days! All flowers have different characteristics that willRead more
How To Be A Florist By Christmas
So, you’ve had dreams of owning your own little florist shop, spending your days putting posies together, surrounded by the fragrance and colour of every season’s blooms? Well, what’s stopping you? This moment is the right time to get started, and if you follow my tips in this blog, you can be a fully-fledged floristRead more
The 7 Must Have Tools For Every Florist
Every successful florist needs the right tools for the job. Florists are constantly arranging flowers, trimming stems, stripping thorns and all sorts of other tasks that the job requires. It’s not difficult to do this well, providing you have the right tools at your disposal. These are our 8 must-have tools for every florist. SnipsRead more
Yvette’s Tips for Planning Your Floristry Business
It can be daunting to have a blank sheet of paper, a pile of flowers, and no clue where to start. So, you will probably feel relieved to know that you are not alone in your quest for tried and true knowledge about starting a floristry business. Getting the foundations of your business right atRead more
How to start a floristry business – a guideline of the important steps – FREE 30min short course
Sustainability in the Floristry Industry
Sustainability within the floristry industry is starting to gain some real traction. From ditching harmful floral foam to sourcing local flowers to cut down on travel emissions, florists can make a big impact. Bloom’s philosophies on sustainability within the floristry industry are clear: We are passionate about sourcing local botanical materials and usingRead more
What’s the deal with floral foam?
Floral foam has been a source of contention for the floristry industry of late. These green, sponge-like foam blocks are an easy way to arrange flowers and keep them hydrated with very little mess. In more recent years it’s also become popular on social media ASMR videos because of the satisfying crunching sound it makesRead more