In this week’s episode of The True North Show, Megan sat down with Yvette, our of founder of Bloom College, to explore why flowers aren’t just decorative… they’re deeply restorative.

With more than 30 years in the industry, Yvette has moved from apprentice to shop owner to an industry leader, and now helps people learn floristry (and flower therapy) no matter where they live.⁠ ⁠ What unfolds is less a conversation about “arranging flowers” and more a gentle reminder that creativity is a form of care. Yvette shares how nature supported her through anxiety and depression, and how one small act in a hospital — giving her flowers away — became a moment she still carries as proof that beauty can shift a person’s inner world.⁠ ⁠ “Failure is not trying.”⁠ ⁠ The moment flowers became medicine⁠ ⁠ Yvette recalls being in hospital, overwhelmed with anxiety and guilt, surrounded by bouquets she couldn’t even take with her. When she gave flowers to another patient, the emotional change was immediate — a visceral reminder that flowers affect us mentally, emotionally, and physically.⁠ ⁠ Flowers, energy, and the body⁠ ⁠ Yvette explains her view that flowers carry distinct vibrations — and that different blooms can support different energetic centres. She speaks about working with rose energy for the heart, sunflower energy for vitality, and how flower therapy can be practiced through presence, imagery, and meditation.⁠ ⁠ Grounding isn’t a rulebook⁠ ⁠ The real takeaway is simple: your wellbeing practices should support your life, not control it.⁠ ⁠ The business grows as you do⁠ ⁠ Yvette’s new memberships blend floristry training with self-nurturing, because burnout doesn’t build beautiful businesses. Her philosophy is clear: your business can only expand as far as you’re willing to grow, soften, and listen inward.⁠ ⁠ As the episode closes, Yvette offers a truth she wishes she’d learned earlier: the answers are within – slow down, get into nature, and listen.⁠ ⁠ You can watch this episode and the full interview via the link in our bio⁠